Erica Kokiw

Since becoming CEO of PHD in September 2024, Erica Kokiw has quietly set a new benchmark for media agency leadership. Her vision has moved PHD from reactive management to sustainable growth, fostering a culture of innovation and trust. Under Erica’s guidance, PHD has secured major new business wins, strengthened client relationships, and advanced its market position, all while maintaining exceptional client retention.

Erica’s leadership centers on integrated orchestration—uniting commerce, content, creative, and data to deliver seamless client solutions. She has introduced proprietary platforms and methodologies that streamline operations and empower teams, ensuring PHD remains agile and competitive. Her commitment to talent is evident through robust development programs, inclusive hiring, and opportunities for emerging leaders to shape the agency’s future. Beyond PHD, Erica is recognized for her advocacy of industry standards and inclusive leadership, contributing to the Canadian media community through her involvement with the CMDC and as an industry judge. Her approach is not just about business growth—it’s about building enduring systems and cultures that drive lasting success. Erica Kokiw’s impact positions her as a leading candidate for Media Leader of the Year, exemplifying the future of media agency leadership.