Veritas Communications


Veritas Communications enters this year’s Agency of the Year competition as a re‑energized, strategically sharpened organization anchored in a simple, definitive promise: Truth, period. In 2025, the agency formalized strategy and creative as dedicated disciplines, strengthened by its integrated creative engine M&P and expanded national presence through LuxineVeritas in Québec.

Led by CEO Krista Webster and President Nina Kalos, Veritas continues to evolve its model around clarity, cultural intelligence and human understanding—principles that have long defined its client relationships and creative output. Over the last 18 months, Veritas delivered some of its most awarded work through programs that reflect the agency’s belief that truth fuels strategy, strategy unlocks creativity, and creativity earns cultural resonance. Business momentum accelerated through significant organic growth and new mandates across CPG, retail, healthcare, tech and nonprofit. As a female‑led, people‑first agency, Veritas continues to set industry standards in equity, talent development, flexible work and best‑in‑class parental and caregiving support. In a year of industry consolidation, Veritas stands out by standing firmly in truth—enduring, evolving and earning results that matter.